On the Road to Net Zero Certified B Corporation

Our thinking

We regularly share our latest thinking on emerging topics and ideas in the worlds of business, society and the environment, along with our weekly sustainability digest, Friday 5.

Jägermeister X Flowers for Society

11 April, 2025

What’s Europe’s streetwear capital?

Paris, Milan, London? Wrong. It’s Wolfenbüttel.

Our friends (and clients) Jägermeister have partnered with premium (and sustainable) footwear brand, Flowers for Society, to create THE DEER. Crafted from vegan and 100% recycled materials, this is an exclusive sneaker designed by the community which aims to tell the story of both brands a unique and different way.

We think this is a great example of how collaboration can spark innovation – combining Jägermeister’s rich cultural heritage with Flowers for Society’s forward-thinking approach, they’ve created something truly special.

Grab your pair now whilst stocks last!

By Budd Nicholson

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