11 July, 2025
The fashion industry gets a lot of heat, understandably, for its impact on climate and society. Exciting, therefore, to see that fashion magazine giant, Vogue, is looking to make a difference.
In collaboration with eBay and Nike, they are looking to spotlight four areas in their editorial content: sustainability, women’s health, equitable access to creativity and representation across the fashion industry. The inaugural campaign, “Fashion Is For Everyone”, will focus on diversity within the industry, providing a voice for ambassadors such as Jourdan Dunn.
Similarly, we welcome and applaud the climate pillar. As we often see from a business perspective, it just makes sense. In the year that Vinted, the second-hand clothing platform saw the highest clothes sales by volume in France, embracing circularity feels like a necessary step to stay relevant.
“Fashion Is For Everyone” was created in collaboration with two great charities. The first is Smart Works, a charity aiming to help women get into the workforce through mentorship and providing donated interview clothes. Second is Give Your Best, who enables people experiencing clothing poverty to shop with agency through an online donation platform and a physical London shop. They truly live Vogue Values, putting on a fashion show each year to celebrate their refugee community and showing that truly “Fashion is for Everyone”.
If anyone else is inspired to increase the circularity (and space!) in their wardrobes, consider donations to either of the two charities!
By Anna Heis