On the Road to Net Zero Certified B Corporation

Our thinking

We regularly share our latest thinking on emerging topics and ideas in the worlds of business, society and the environment, along with our weekly sustainability digest, Friday 5.

Don’t do-it-yourself

21 February, 2025

Flat-pack furniture isn’t the only thing IKEA figured out how to scale. It has baked sustainability into its business model to drive growth, reduce costs, and keep eco-friendly choices affordable. By the numbers, it’s working, but for how long?

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