Our thinking

The Goods: Sheep Inc.

11 November, 2021

Fast-fashion gets a lot of stick. So, what’s the solution for clothes lovers? Charity shops? Refurbished? Vintage? All great options.

Sheep Inc. are changing the wool garments game for good – proving that new clothes don’t necessarily mean bad news for the planet. In fact, they’re showing us that they can be part of the climate solution.

Here’s how – the farmers working with the sheep who kindly donate their wool use regenerative farming methods; helping the soil to sequester carbon better, which the company claims makes the clothes carbon negative i.e., they take more carbon out of the environment than they emit.

The good news doesn’t end there. It’s zero waste – all garments are knitted as one waste-free piece, and all products come with a lifetime guarantee. You can also rest assured that animal welfare is at the top of the priority list – you’ll even receive a trackable sheep with all purchases where you can keep up to date with how the sheep is getting on, when they’re being shorn or having little lambs of their own. So, all’s wool that ends wool.

Ewe herd it here first. Pop this down on your Christmas wishlist!

By Budd Nicholson